Archive for the ‘Charity’ Category

(newsbrief) | 2(x)ist Announces $125,000 Donation for TODAY show’s Lend A Hand

2(x)ist Vice President of Sales Ralph Beyda announces a big give of $125,000 in 2(x)ist underwear for deserving charities like the victims of the recent devastating tornadoes in Alabama, as seen on this morning’s NBC’s TODAY Show.

Over the past week, 2(x)ist joined TODAY host Al Roker for the morning show’s 10th anniversary Lend A Hand Tour, which is criss-crossing the USA to help those most in need. Today, the 2(x)ist truck pulled up to Birmingham, AL.

“At 2(x)ist, we strongly believe that everyone deserves great fitting underwear. That’s why I’m happy to again to announce that we are donating $125,000 worth of 2(x)ist product,” says Mr. Beyda.

Part of today’s donated goods will benefit Community Kitchens of Birmingham, which helps feed the hungry, homeless, displaced, and working poor. Today’s donation—part of a $1.7 million overall give—marks the fourth day of 2(x)ist’s involvement, which kicked off in Alaska.

Watch Al Roker’s interview with Ralph Beyda via the TODAY show’s page (skip to 1:19). And for more 2(x)ist news, click over to 2xist.com and Like It on Facebook.

[PHOTO: via NBC Universal]

(newsbriefs) | 2(x)ist & TODAY show’s
Lend A Hand Rolls On

NBC’s TODAY show’s Lend A Hand truck rolls on to Las Vegas, and this morning, co-host Al Roker delivered $1.5 million of donated items—including $25,000 worth of 2(x)ist underwear—to the recession-battered area where unemployment hovers over 10 percent and foreclosure is rampant.

All week, TODAY’s Lend A Hand program travels across country doling out support to deserving causes, and today’s goods benefit the Culinary Academy of Las Vegas, a not-for-profit organization that teaches the unemployed and underemployed new trade skills and offers eventual job placement.

Watch Al Roker gift $1.5 million of donations on the TODAY show page (2(x)ist is mentioned at 3:34) and learn more about the Culinary Academy of Las Vegas via their website. And for more 2(x)ist updates, click over to 2xist.com and Like Us on Facebook.

[PHOTO: via allday.today.com (NBC Universal)]

(newsbriefs) | 2(x)ist Donates $25K of Goods
for NBC’s TODAY show’s “Lend A Hand”

This morning, NBC’s TODAY show co-host Al Roker kicked off the Lend A Hand program, wherein the morning show man criss-crosses the USA helping out deserving charities. Today, Mr. Roker launched the 10th anniversary of the philanthropic program in Anchorage, Alaska, and 2(x)ist was alongside, donating $25,000 worth of men’s underwear.

As part of the biggest donation day in TODAY show history (over $1.9 million of goods!), this morning’s 2(x)ist product will benefit Alaska PRIDE, a non-profit organization that provides a safe place for after-school youth, promotes education and community service, and instills the (very 2(x)ist!) core values of positivity and confidence.

Watch Al Roker giveaway $1.9 million of donated goods on the TODAY Show’s page (and skip to 4:34 for 2(x)ist’s mention).To learn more about Alaska PRIDE and its amazing director Ma’o Tosi, visit their website. And for more 2(x)ist news, click over to 2xist.com and Like Us on Facebook.

[PHOTO: via allday.today.com (NBC Universal)]